A rate card is a document containing prices and descriptions for the various ad placement options available from a service sector such as a media outlet. Like the rack rate at a hotel, this is generally the maximum price that one may pay
A rate card is a document containing prices and descriptions for the various ad placement options available from a service sector such as a media outlet. Like the rack rate at a hotel, this is generally the maximum price that one may pay
Consumers ' expectations with respect to brands and their products and services have changed: these cannot simply satisfy the ne...
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